Why 321?

Why 321?

You have choices.  And a LOT of demands on your time. We get that.   And you know you need help levelling-up to fuel your growth.   But how do you know if working with 321 is the right partner for you?  Why choose our courses...
Which 321 course?

Which 321 course?

If you’re wondering “Which 321 course should I take?” then you’re in good company. Another way of phrasing this question is “Which 321 course should I take first?”  We get asked this frequently. So, let’s get into it – and get you to an answer...
Rev up revenue with CRM – Pro Tips

Rev up revenue with CRM – Pro Tips

So, you think you’re ready. You know what “flavour” of stack you’ll need. Here are our top 5 tips for how you go about implementing your CRM tools. 1. Get the process right first, then automate.  Many companies are so eager to get started with...
What kind of CRM do you need to fuel your growth?

What kind of CRM do you need to fuel your growth?

In the first blog of our series on CRM, we looked at the question: are you ready? Now, that you have established whether or not you are, it’s time to consider: are you marketing-led or sales-led? We believe that sales and marketing go hand-in-hand in driving your...
Are you ready for a CRM?

Are you ready for a CRM?

At 321, we often get asked “which CRM should I use?” And, like most great questions, there’s no easy answer. However, in this post we’ll share some of our lessons learned (often the hard way!) from our experience implementing a variety of CRM, marketing automation and...
Startup sales is different

Startup sales is different

We’ve all heard the story of the startup founder who hired a rockstar sales person from (insert big tech company name here).  And we all know how it turned out: the rockstar sales guru then tanked, often within 6 months of joining the new company. Why is this...

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